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Research Reports
Building green living environment for children (Ⅱ) : green consumption implementation strategies for risk reduction
Ⅰ. Background and Research Aims
1. Background
oParadigm shift in risk management
ㅇA new paradigm has emerged which proposes minimizing chemical exposure at each stage of the lifecycle of chemicals and products.

oShift in the perception of risk management in children’s living environment
ㅇFor products in children’s living environment, there is a need to first identify products that should be prioritized as targets for risk reduction, and to develop a plan to protect children’s environmental health through lifecycle management and green consumption of these products.
ㅇThere is a need to shift from the current focus on supplier regulation and management to consumer-focused management, such as consumer behavior management.
ㅇFor exposure reduction, establishment of theories on consumption behavior and development of guidelines through pilot projects are necessary.

2. Research objectives and contents
oResearch objectives
ㅇContribute to the greening of children’s living environment by reducing the risk of hazardous chemicals existing in the children’s living environment and promote green consumption

o Content
ㅇEstablish the link between green consumption and risk management
ㅇDetermine elements for improvement in risk management of children’s living environment
ㅇIdentify priority product groups for risk reduction of hazardous chemicals, and develop a risk reduction plan
ㅇPropose a green consumption implementation strategy

Ⅱ. Risk Management and Green Consumption
1. Definition of green consumption
o Hazardous chemicals and green consumption
ㅇThe concept of green consumption e